Early Bird Mom - So what's a tripwire anyway?

Early Bird Mom

Happy Tuesday!

So a BUNCH of you have registered for the Brilliant Business Moms product launch training course (super excited about this!) and I realized one teensy detail that's been confusing the heck out of people.

Gosh this is embarrassing.

As a bonus for registering for this class through my affiliate link, I promised you a copy of my Tripwire Calculator.

And the problem?

A lot of people don't know what a tripwire is.

Communication fail.

So let's fix that problem, shall we?

A tripwire is an exciting way to earn money AND grow your email list at the same time.

Sometimes bloggers pay for ads to help grow their lists.

And this is perfectly valid because a quality, engaged list like the way I teach in Inbox Invitation is your best ticket to making money.

Are you with me?

But if you use a tripwire, instead of those ads being an expense, they'll be a source of income.

Mind blowing, right?!

I know - I couldn't believe it either until I figured it out.

A tripwire is a low-priced product you offer to someone right away when they sign up for your email list. You have the chance to turn a lead into a customer right away with an easy-to-sell offer.

So if you'd like to learn how Beth Anne of Brilliant Business Moms does her 6 figure product launches (yes, please!) and get my notes on creating a tripwire (because I decided to give you not just the tripwire calculator but also a quick and dirty 4 page how-to guide, a spreadsheet AND a video tutorial), please do this:

1. Register for Brilliant Product Launches here by this Thursday:


2. Forward me your receipt and I'll send you your bonus.

3. If you don't already have Inbox Invitation, you'll want a copy of that as well to learn how to setup welcome sequences for all your new subscribers, and how to email FAST, plus a whole lot more.


I hope that answers the tripwire questions!

About Early Bird Mom

Helping busy moms get more done through simple household systems